Press Releases

4INFO at the Kelsey Group Conference

Zaw Thet, VP Product Strategy, at 4INFO, to Speak at the Kelsey Group Conference

PALO ALTO, Calif. - March 21, 2006 - 4INFO today announced that Zaw Thet, Vice-President of Marketing and Product Strategy will be a featured speaker at "Drilling Down on Local: Targeting the On-Demand Marketplace," The Kelsey Group's upcoming conference, taking place March 27-28 at the Fairmont, San Jose, California. Thet will participate on a panel entitled, Mobile Ads That Work Today, scheduled at 11:00 am on March 28th, day three of the conference.

"We are thrilled to present the dynamic advertising capabilities of 4INFO's mobile search service with this influential group of entrepreneurs in the mobile space," said Zaw Thet, VP of Marketing and Product Strategy at 4INFO. "Our service focuses on two core issues that beset mobile ads – relevance and action – which we're eager to discuss in detail at the conference."

"We have assembled an extraordinary line-up of speakers representing every segment of the industry - from local search and online directories, to IPTV, VoIP, online classifieds and wireless - to examine the emergence of the local search ecosystem," said Greg Sterling, Kelsey Group analyst and conference chair. "We are fortunate to have Zaw Thet from 4INFO among our roster of speakers, and we look forward to his contribution to the conference."

About Drilling Down on Local

Drilling Down on Local: Targeting the On-Demand Marketplace is The Kelsey Group's tenth conference devoted to digital media with a local focus. This year's event will highlight the emerging on-demand marketplace, covering a range of topics, from IPTV, VoIP and wireless platforms to local search, pay-per-call and Internet Yellow Pages. Drilling Down on Local has become a must-attend event for those who have a stake in the interactive local media industry, attracting executive level decision makers from the leaders and the innovators in the business. For more information, contact The Kelsey Group by phone at (609) 921-7200 Ext. 10, by e-mail at tkg@kelseygroup.com, or visit www.kelseygroup.com/dd2006/.

About 4INFO

4INFO, Inc. (www.4INFO.net), the leading Mobile Search service, enhances the utility of mobile phones by providing users the means to search, discover and receive relevant information and content. 4INFO's comprehensive suite of mobile services (Text Message Search to 44636, Mobile Web at http://wap.4INFO.net, and Text Alerts) provides access to business listings, sports scores, fantasy sports stats, weather, flight information, movie times, horoscopes, hotspot locations, news, stock quotes, hotel reservations, package tracking, and mobile downloads. The services are available free of charge to users on all major U.S. carriers. 4INFO is headquartered in Palo Alto, Calif.


Back to All Articles