About 4INFOPress Releases4INFO Joins Mobile Marketing Association4INFO Joins Mobile Marketing Association's Mobile Search CommitteePalo Alto, CA - Sept. 19, 2006 - 4INFO, Inc., the leading mobile search and delivery service, announced today that they have joined the Mobile Marketing Association's (MMA) Mobile Search Committee. The Mobile Search Committee was established to develop common business models, operating procedures and technology interfaces that help operators offer an integrated, carrier branded mobile search experience to their subscribers. The committee also helps content providers monetize their opportunities in the mobile ecosystem."We are delighted to be a part of the MMA's Mobile Search Committee and to help foster collaboration among the key players in the mobile community," said Rich Qiu, vice president, business development at 4INFO. "Having built our search platform from the ground up for mobile, 4INFO can offer unique insight into industry challenges and help push for the common goal of creating a more compatible mobile environment for consumers." 'The MMA's Mobile Search Committee is continually working to make the mobile search experience better for the end-user and the publisher," said Laura Marriott, executive director of the MMA. "Companies like 4INFO are key to leading the development of this emerging space." The Mobile Marketing Association (MMA) is the premier global association that strives to stimulate the growth of mobile marketing and its associated technologies. Results from the first ever mobile search study can be found at: http://www.mmaglobal.com/modules/news/article.php?storyid=72 About 4INFO 4INFO (http://www.4info.net) enhances the utility of mobile phones by providing users the means to search, discover, and receive relevant information and content. 4INFO's comprehensive suite of mobile services (Text Message Search to 44636, Mobile Web Search at http://mobile.4INFO.net, Text Alerts, and the Mobile Search Application) provides access to business listings, sports scores, fantasy sports stats, weather, flight information, movie times, horoscopes, hotspot locations, news, stock quotes, hotel reservations, package tracking, mobile downloads, and more. The services are available free of charge to users on all major U.S. carriers. 4INFO's investment partners include U.S. Venture Partners, Draper Fisher Jurvetson, and Gannett Company, Inc. 4INFO is headquartered in Palo Alto, Calif. Back to All Articles |
